Cambridge A Level Digital Media and Design 9481 — 2023 May/June Paper 2 · Variant 0

Cambridge International AS & A Level 9481/02 May/June 2023 10 hours DIGITAL MEDIA & DESIGN Paper 2 Externally Set Assignment This paper may be given to candidates as soon as it is received by the centre. The 10-hour supervised test can be scheduled at any time provided it is completed no later than 30 April 2023. INSTRUCTIONS • Choose one assignment. • Include your name, candidate number and centre number on all work submitted for assessment. • In addition to the work you complete during the supervised 10-hour test, you should submit up to 10 sheets/screens of supporting studies. • You should have a minimum of 4 weeks’ preparation time to complete the supporting studies. You can start as soon as you receive this question paper. You must complete the supporting studies before the start of the supervised test. • The supporting studies are your reference material, which will inform your work during the test. Your supporting studies should show research, development, feedback and testing. • Your final creative solution should be completed during the 10-hour supervised test. • Supporting studies must be taken into the examination room and must be submitted for external assessment together with your final work from the test. Your submission will be assessed as a whole. • All work must be submitted digitally. • Moving image work should not exceed 5 minutes in duration. INFORMATION • The total mark for this paper is 100. • All assignments are worth equal marks. This document has 2 pages. [Turn over 06_9481_02_2023_1.6 © UCLES 2023 *6879664879*

Choose one assignment. The Journey A digital games company is developing a new role-playing game called The Journey. Two characters work as a team to complete challenges in order to unlock levels and proceed on their journey. Choose one of the following concepts to develop: 1 • digital photography of character development • layouts for an app version of The Journey • adverts for social media showing clips from the game • digital illustration of gameplay challenges. Your ideas should show an understanding of the brief, an audience, and research into the concept selected. You should present your research and development of ideas and the outcome or working prototype. Sense of Location Design a personal response to a competition called Sense of Location. You should focus on the country, city, town or place where you live or work. Choose one of the following concepts to develop: 2 • a photographic essay about the signs and symbols of the location • a game based on the theme Sense of Location • an animation featuring the sights and sounds of the location • a digital installation. Your ideas should show an understanding of the brief, an audience, and research into the concept selected. You should present your research and development of ideas and the outcome or working prototype. Synthetic milk You have been asked to create visual material for an advertising campaign for synthetic milk. There should be no reference to animals. All design work should be monochrome. Choose one of the following concepts to develop: 3 • an app that promotes a range of synthetic milk products • photographic promotional material • an animation that explains the environmental benefits of synthetic milk • a video advertisement for synthetic milk. Your ideas should show an understanding of the brief, an audience, and research into the concept selected. You should present your research and development of ideas and the outcome or working prototype. Permission to reproduce items where third-party owned material protected by copyright is included has been sought and cleared where possible. Every reasonable effort has been made by the publisher (UCLES) to trace copyright holders, but if any items requiring clearance have unwittingly been included, the publisher will be pleased to make amends at the earliest possible opportunity. To avoid the issue of disclosure of answer-related information to candidates, all copyright acknowledgements are reproduced online in the Cambridge Assessment International Education Copyright Acknowledgements Booklet. This is produced for each series of examinations and is freely available to download at www.cambridgeinternational.org after the live examination series. Cambridge Assessment International Education is part of Cambridge Assessment. Cambridge Assessment is the brand name of the University of Cambridge Local Examinations Syndicate (UCLES), which is a department of the University of Cambridge. 06_9481_02_2023_1.6 © UCLES 2023 2